Marketing & Brand Strategy 

Create content calendars based on the brands’ monthly priorities. Organized content into content pillars, scheduling out the month, sourcing UGC, and writing brand-aligned copy. Community management, proactive outreach, monthly reporting. Collaborated on the social tone of voice guidelines for our client's brands. Maintained a bi-weekly trend report for the social team and clients updating them on trending content, music, and sounds (with ideas for application).

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Miracle-Gro

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Amanda Lim